Juice cleanses. Protein pills. Superfoods. Low carb diet. No carb diet. High fat. Low fat. Algae supplements. Activated charcoal. The list goes on, and there’s a diet book for every one of them. In fact, with so much information out...
Written by Brittany Shenk Sunscreen Mindfulness to Save Our Coral Reefs My momma moved to Hawai'i about five years ago, which means I’ve been fortunate enough to spend a fair amount of time on the islands. Last year, I spent three...
Written by Dr. Elizabeth Trattner Taking a step towards Green Beauty Years ago, green beauty products without synthetic chemicals were deemed less than glamorous and not highly sought after, other than by die-hard health fanatics. Aside from health food stores and...
Being inspired by this NYTimes article, I thought: I need to do that. Yes, I’m somewhat of a conscious consumer but I have my moments of unconsciousness and the occasional plastic straw suddenly being hugged by my lips. We’re...
Confidently Beautiful with a Heart This seems to be a phrase everyone has been using when describing a good role model for younger girls. It all started with a winning answer from a beauty pageant candidate. And since then, it...
Microbeads could be in your body wash. But they’re probably all around you. What are microbeads? Tiny plastic particles that are max. 1 mm circumference that are used in certain cosmetics products such as toothpastes and face and body washes. They’re...
Natural beauty has been a big beauty trend for several years, but until comparatively recently, the brands and products used to achieve the runway looks have mostly been less-than-natural in their chemical composition. But now a whole new host...
Written by Antje Verluen  Schmidts Naturals deodorant is making deodorant natural again As we’ve seen in the previous post on deodorant; the natural deodorant is on the rise. And the wave is catching more and more speed, ready to wash over...
By Antje Verluen It's time to get accustomed with the different ways how greenwashing is done. After reading about greenwashing in our previous blog post, you might want to see some examples of brands that are guilty of greenwashing their products....
Written by Lucy Whitehouse +, 15-Aug-2017 With skin care that works with the body’s natural microbiome now firmly established as a hot emerging topic for the industry, in-cosmetics has announced that biobeauty will be the major theme of its Formulation Summit...

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